Skip to main content

Apple earnings live updates: Tim Cook delivers a beat across the board with all eyes on incoming CEO [Business Insider]

By Ahmed Abed – News journalist

CUPERTINO, Calif. – The tech world held its collective breath Thursday afternoon as Apple Inc. reported its fiscal fourth-quarter earnings, and the numbers did not disappoint. CEO Tim Cook delivered a clean beat across the board, sending shares up modestly in after-hours trading. But while the revenue and profit figures were strong, the real story of the day was the elephant in the room: the looming transition to a new chief executive.

For the first time in recent memory, the earnings call wasn't just about iPhone sales. It was about the future of the company after Tim Cook. Rumors have swirled for months that Cook, who has led Apple since 2011, may be preparing to hand over the reins to a successor—potentially as early as next year. On the call, Cook addressed the speculation head-on, saying he has "full confidence" in the team he has built, but offered no timeline for his departure.

The numbers: A clean sweep

Let’s get into the raw data. Apple reported revenue of $94.9 billion for the quarter ending September 28, beating Wall Street’s consensus estimate of $93.8 billion. Earnings per share came in at $1.64, compared to the expected $1.60. That’s a beat on both the top and bottom lines—a classic "Cook beat" that investors have come to expect.

Services revenue was the standout star. The segment, which includes the App Store, Apple Music, iCloud, and Apple TV+, raked in $23.5 billion, a 12% year-over-year increase. This is crucial because services carry much higher margins than hardware, and they provide a recurring revenue stream that insulates Apple from the cyclical swings of device upgrades.

iPhone revenue, the company’s largest segment, came in at $43.8 billion, slightly above analyst expectations of $43.4 billion. While that’s down from the $44.7 billion in the same quarter last year, it’s still a strong performance given that the iPhone 16 had only been on the market for a few weeks at the end of the quarter. Cook noted that early demand for the iPhone 16 Pro and Pro Max models has been "exceptionally strong," particularly in emerging markets like India and Brazil.

Mac and iPad: A mixed bag

Mac revenue hit $7.2 billion, down about 3% year-over-year, but still ahead of the $7.0 billion whisper number. The iPad, meanwhile, brought in $6.7 billion, a slight miss against the $6.9 billion consensus. Cook acknowledged that the iPad market remains "choppy," but pointed to strong enterprise adoption and education deals as bright spots.

Wearables, Home, and Accessories—the category that includes the Apple Watch and AirPods—generated $8.4 billion, roughly flat compared to last year. This segment has been a growth driver in recent years, but it appears to be maturing, particularly as the Apple Watch faces increasing competition from fitness trackers and lower-cost alternatives.

The elephant in the room: Succession

Now, let’s talk about the real headline. During the Q&A portion of the earnings call, analysts pressed Cook on succession planning. While Cook has historically deflected such questions, today he offered a rare glimpse into his thinking. "I have always said that my job is to prepare the next generation of leaders," Cook said. "And I can assure you, we have a deep bench. The board has a very detailed succession plan, and I have full confidence that Apple will thrive long after I step away."

Cook did not name a successor, but the rumor mill has been buzzing with names. The most commonly cited candidates are Jeff Williams, Apple’s Chief Operating Officer, who has overseen supply chain operations and the Apple Watch development; and John Ternus, Senior Vice President of Hardware Engineering, who has been instrumental in the transition to Apple Silicon. Some whispers also mention Deirdre O’Brien, the head of retail, as a potential dark horse.

Whoever takes the helm will face a daunting task: maintaining Apple’s innovation edge while navigating geopolitical headwinds, regulatory scrutiny, and a saturated smartphone market. Cook has navigated these challenges masterfully, turning Apple into a $3 trillion company. But the next CEO will need to chart a path forward without Cook’s steady hand.

Outlook: What’s next?

Looking ahead, Apple provided guidance for the first quarter of fiscal 2025—the all-important holiday quarter. The company expects revenue to grow in the low-to-mid single digits year-over-year, which would put it in the range of $120 billion to $124 billion. That’s slightly below the $126 billion average analyst estimate, but Cook attributed the caution to "macroeconomic uncertainty" and "currency headwinds."

Investors will also be watching the rollout of Apple Intelligence, the company’s suite of AI features, which began rolling out with iOS 18.1 in October. Cook said early user engagement has been "very encouraging," but he declined to provide specific metrics. The AI push is critical for Apple’s long-term growth, as it could drive a supercycle of iPhone upgrades and open up new revenue streams through premium subscriptions.

Final thoughts

Overall, this was a solid quarter for Apple. The beat was clean, the guidance was realistic, and the services momentum continues to impress. But the dominant narrative remains the CEO transition. Tim Cook has earned his reputation as a steady, disciplined leader who maximized Apple’s potential. The next chapter—whether written by Williams, Ternus, or someone else—will define the company’s trajectory for the next decade.

For now, Cook is still in charge, and he’s leaving on a high note. But the clock is ticking. And the world is watching.


Ahmed Abed – News journalist
Ahmed Abed is a seasoned business and technology journalist covering the intersection of corporate strategy and innovation. With over a decade of experience reporting from the front lines of the tech industry, he has written for major outlets including Bloomberg, The Wall Street Journal, and CNBC. Ahmed specializes in deep-dive analysis of earnings reports, executive transitions, and market trends. He lives in New York with his wife and two children.

Latest

What SaaSpocalypse? Atlassian, Twilio, and Five9 stocks soar as their AI moves deliver earnings beats [Business Insider]

In a tech landscape often painted with broad strokes of doom and gloom over software-as-a-service (SaaS) valuations, a trio of enterprise stalwarts just flipped the script. Atlassian, Twilio, and Five9—three companies that have weathered their fair share of market skepticism—delivered earnings beats that sent their stocks soaring this week. The common thread? A sharp pivot toward artificial intelligence that isn't just a buzzword in a press release, but a tangible driver of customer uptake and revenue growth. Forget the "SaaSpocalypse" narrative for a moment; these results suggest that AI might just be the lifeline the sector needed. Atlassian: The DevOps Darling Gets an AI Upgrade Atlassian, the company behind Jira, Confluence, and Trello, has long been the backbone of developer workflows. But its latest earnings report, released late Wednesday, showed that the company is successfully moving beyond its traditional "self-managed" roots into a cloud-first, AI-...

Trump, Secret Service director say agent at dinner not shot by friendly fire

You know how news cycles work. One minute everyone’s talking about a trade deal, and the next, you’re scrolling through a blur of claims, counterclaims, and grainy footage. This week, that blur has centered on a dinner, a Secret Service agent, and the phrase “friendly fire.” Let’s untangle it. The Incident That Sparked the Questions It started with a dinner. Not just any dinner—an event involving former President Donald Trump and a member of his Secret Service detail. Reports trickled out that an agent had been injured. Immediately, the internet did what it does best: filled in the blanks with speculation. Was it a security breach? An inside job? A rogue bullet? The word “friendly fire” started trending, and suddenly everyone was an expert on ballistics and protocol. I’ll be honest—when I first heard the rumor, my gut clenched. Friendly fire incidents, even in law enforcement, are ugly, messy things. They erode trust. They leave scars that don’t show up on X-rays. So when both Tr...

China's Commerce Ministry blocks US sanctions against five refineries

When you’re a major global player, you don’t just take a punch—you parry, step back, and sometimes throw one right back. That’s exactly what we’re seeing unfold between China and the United States, and it’s not just another diplomatic spat. This time, it’s personal, and it’s about oil. On a recent Tuesday, China’s Commerce Ministry dropped a statement that felt less like a formal press release and more like a chess move. They’ve officially blocked a set of U.S. sanctions aimed at five Chinese refineries. Let me tell you, reading through the official language, you could almost hear the gears grinding in Beijing. It wasn’t subtle. Now, you might be wondering: why does this matter to anyone outside a boardroom or a policy wonk’s think tank? Well, because these refineries aren’t just random factories. They’re processing Iranian crude oil—a substance that’s been under heavy U.S. sanctions for years. For the average person, this might seem like a distant trade war. But for anyone who’s f...

Sam Altman says Elon Musk can come to his GPT 5.5 party: 'World needs more love' [Business Insider]

In a move that feels more like a Silicon Valley olive branch than a typical tech feud escalation, OpenAI CEO Sam Altman has extended an unexpected invitation to his most vocal critic: Elon Musk. The offer? A seat at the table for the upcoming launch of GPT 5.5, the next major iteration of OpenAI’s conversational AI model. “The world needs more love, and honestly, more smart people working on the same problem,” Altman said in a brief interview following a product demonstration in San Francisco. “If Elon wants to come see what we’re building, the door is open. We’re all trying to get to the same future—just maybe taking different roads.” The comment is notable given the frosty history between the two tech billionaires. Musk, a co-founder of OpenAI who left the board in 2018, has since become one of the company’s harshest critics, accusing it of straying from its original nonprofit mission and of prioritizing profit over safety. He has also been building his own rival AI, xAI’s Grok, ...

Jensen Huang is so over the dire predictions of AI leaders like Dario Amodei [Business Insider]

If you’ve spent any time in the tech press over the last six months, you’ve probably seen the headlines. “AI could kill us all.” “The risk of extinction is real.” “We need to pause development.” These warnings, often delivered with the gravitas of a late-night public service announcement, have become a staple of the industry’s public relations diet. The man leading the charge? Dario Amodei, CEO of Anthropic, who has made a second career out of predicting the worst-case scenario for the very technology he is building. But there is another voice in the room, and it isn’t whispering. It’s Jensen Huang, the leather-jacket-clad CEO of Nvidia. And lately, he’s had enough of the doomsday rhetoric. In a series of recent interviews and public appearances, Huang has made it abundantly clear that he is “so over” the dire predictions coming from his fellow AI leaders. He isn’t just disagreeing with them; he’s rolling his eyes in a way that only a man who has seen two decades of tech cycles can. ...

We sold our dream home in the US to move into a rental abroad. Our family has less space, but our lifestyle improved. [Business Insider]

It was the kind of house you see in a real estate catalog and immediately assume belongs to someone else’s life. Four bedrooms, a sprawling backyard with a swing set, a kitchen island big enough to host Thanksgiving dinner, and a mortgage that felt like a second job. My wife, Maria, and I spent five years curating that home. We painted the nursery ourselves, planted the magnolia tree by the driveway, and replaced the carpet with hardwood floors because we believed we were building a legacy. We sold it last spring. Not because we had to. Not because we lost our jobs or fell into debt. We sold it because we realized the house was eating us alive—not financially, but emotionally. We were spending more time maintaining the lawn than lying on it. More weekends fixing the gutters than exploring the city. More energy worrying about resale value than actually living. So we did something that felt terrifying at first, then liberating: we packed two suitcases each, put the rest in storage, a...

Berkshire Hathaway's first Q&A without Warren Buffett opened with a question from a deepfake Warren Buffett [Business Insider]

When tens of thousands of shareholders filed into the CHI Health Center in Omaha this past weekend, they knew it would be different. For the first time in over six decades, Warren Buffett was not at the helm of Berkshire Hathaway’s annual meeting. The “Oracle of Omaha” stepped back this year, handing the reins to Vice Chairman Greg Abel and a new generation of leaders. But no one could have predicted the meeting’s very first moment: a question from a deepfake Warren Buffett. The auditorium, packed with investors from around the world, fell into a stunned silence. A large screen flickered to life, displaying a hyper-realistic digital avatar of the 94-year-old billionaire. The avatar, dressed in Buffett’s signature suit and glasses, leaned into an invisible microphone. “Hello, Omaha,” it said in a voice that was uncannily accurate—right down to the Midwestern cadence and the slight crackle of age. “I know I’m not supposed to be here, but I had a few things I wanted to ask Greg about th...

I was in the room when Warren Buffett gave a surprise interview at Berkshire's annual conference. The mood swung from excited to gloomy, then hopeful. [Business Insider]

I was in the room when Warren Buffett gave a surprise interview at Berkshire's annual conference. The mood swung from excited to gloomy, then hopeful. OMAHA, Neb. — I have been covering Berkshire Hathaway’s annual shareholder weekend for six years. I thought I had seen every trick the Oracle of Omaha pulls out of his sleeve. I was wrong. This year, the main event was scheduled to be a standard Q&A with Vice Chairman Greg Abel and a few portfolio managers. The official program listed no appearance by 94-year-old Warren Buffett. Most of us expected him to skip the stage, perhaps sending a video message from his home in Omaha. The whispers in the media center were polite but resigned: *He’s getting older. This is the transition.* Then, at 9:47 a.m. local time, something changed. I was sitting in the third row of the press section, laptop open, coffee lukewarm, when a Berkshire PR staffer walked on stage, leaned toward Greg Abel, and whispered something. Abel nodded, stood ...

After my divorce, I dreaded any type of holiday alone. A group of friends changed that. [Business Insider]

For years, the word “holiday” felt like a trap. After my divorce, the idea of booking a trip alone sent a cold knot into my stomach. It wasn’t the logistics that scared me—I could plan a flight and book a hotel in my sleep. It was the silence. The empty seat next to me at dinner. The awkward look from a waiter when they asked, “Table for one?” I spent two years convincing myself that solo travel was for the brave, and I was not that. I was the guy who stayed home, watching travel documentaries and eating cereal for dinner. Then, something unexpected happened. A group of friends—not close friends, more like familiar faces from a shared hobby—invited me on a long weekend trip to the coast. At first, I said no. The thought of being the “divorced guy” in a group of couples and singles felt like a social minefield. But one of them, a woman named Sarah I barely knew, called me out. “You’re not hiding forever,” she said, half-joking. “Pack a bag. We’ll handle the awkwardness.” I packed that...

I'm an 84-year-old landlord. I charge reduced rent to my housemates who help me with food, tech, and transportation. [Business Insider]

I’m an 84-year-old landlord. I charge reduced rent to my housemates who help me with food, tech, and transportation. When I tell people I’m a landlord at 84, they usually picture a grumpy old man yelling at kids to get off his lawn. That’s not me. I own a three-bedroom house in Portland, Oregon, that I’ve lived in for 40 years. After my wife passed five years ago, the silence was deafening. I didn’t need the money—I needed company. So I turned to an experiment that’s changed my life: renting out rooms not for the highest dollar, but for help with the stuff that gets harder every year. I call it “assisted living, but on my own terms.” I charge my housemates—two men in their 30s—a reduced rent of $400 each per month. In this market, that’s a steal. But the catch is simple: they help me with three things. Food. Tech. Transportation. Let me break down why this works, how I set it up, and what I’ve learned from living with strangers who became family. Why I ditched the traditional l...